Specifically for your business, we would recommend an SEO package to help increase your visibility on the search engines.
Included in your SEO package, we would also take a look at the technical side. These are the areas we will cover…
Your website speed is looking good! There are a few minor tweaks we can make to decrease the load time even further!
How quickly content like text or images are painted onto your page. A good user experience is 0.9s or less.
How long it takes for your page to become fully interactive. A good user experience is 2.5s or less.
How quickly the contents of your page are visibly populated. A good user experience is 1.3s or less.
How much time is blocked by scripts during your page loading process. A good user experience is 150ms or less.
How long it takes for the largest element of content (e.g. a hero image) to be painted on your page. A good user experience is 1.2s or less.
How much your page's layout shifts as it loads. A good user experience is a score of 0.1 or less.
We have checked the security of your site, you can see below the results. These charts show the risk level of any linking domains, or backlinks referring to your site. High risk links are not recommended to keep as this can cause security issues down the line.
We carried out some checks on your site's user experience (UX).
| General | |
| CSS Caching | Yes |
| JS Caching | Yes |
| Image Caching | Yes |
| Broken Links | 216 |
| Mobile | |
| Font Size | Ok |
| Image to Text Ratio | Ok |
| Horizontal Scrolling | No |
We’ve had a detailed look into how the overall performance of your website is. As you can see below
there are a few areas that have shown up that require some improvement.
All of these changes and
updates would be included as part of your SEO package. By improving these areas, it will assist with
content loading on the page, site speed,
usability and overall will make your website more healthy.
CSS files are often larger than they need to be - minifying CSS files can reduce network payload and improve your page load performance.
Minifying JavaScript files can reduce payload sizes and script parse time.
Ideally, you should remove dead rules from stylesheets and defer the loading of CSS not used for above-the-fold content to reduce unnecessary bytes consumed by network activity.
Even if the JavaScript is asynchronous, the code competes for bandwidth with other resources while it's downloading, which has significant performance implications.
Proper image optimization makes the pages load faster and reduces data consumption. Image compression can result in significant size savings.
Some late-loading resources (i.e. third-level requests) may be cascaded or called from within other requests while others may simply be large - both instances impact your page performance.
The higher the network payload, the larger the page; thus, the longer it takes to download the resources and load the page. Large payloads may also cost your visitors more money; for example, users may have to pay for more cellular data.
Large layout shifts can create a frustrating experience for your visitors as they make your page appear visually jarring, as page elements appear suddenly, move around, and affect how your visitors interact with the page.
When a browser requests a resource, the server providing the resource can tell the browser how long it should temporarily store or cache the resource. For any subsequent request for that resource, the browser uses its local copy rather than getting it from the network.
The technical side… there are a couple of errors here which can make the world of difference!
Set up
404 error pages so that if there was ever a time when an error occurred your customer isn’t just left with
a blank screen.
And also fixing broken links... Our software has flagged up that there are some broken
links on your website, fixing these would ensure that when a user is clicking through to different
pages,
they can navigate to where they want to go.
Ensure that forms are submitted without any visual user errors
Ensure that robots.txt file is present and valid
A customized informative 404 error page can help you keep users on your website.
Ensure that your sitemap is present and set up correctly
Are your website analytics present and set up correctly
Broken links were found on your website which need attention
Redirects were found on your website
When working with May Green Marketing, as part of our full SEO package, we will link Google Analytics to your website where we will track all traffic to your website. We will also create a wide range of coverage pages, targetting specific keywords which will cover all nearby locations, along with further on and off page SEO and monthly blogs.
SEO isn’t just about rankings, following strict white hat SEO practises and having genuine meaningful content is very important. We will conduct a detailed website audit along with thorough comptetitor analysis to ensure all content is as SEO optimised as possible. This will also include making tweaks to the page architecture throughout your website to ensure the best experience for your customers, this will also positively effect the bounce rate, which is also important.
You will receive your own logins to our bespoke SEO platform where you will be able to see all results from the SEO work that is taken out each month. Every month you will recieve a new email which will include your logins for the SEO platform along with a short overview and the full updated SEO report for the previous month.
Domain strength is a measure of the overall quality and authority of a website.
Below you can see different factors that contribute to the strength of your domain.
Domain strength (from 0 to 10) is a complex quality metric, calculated based on numerous key SEO factors (including domain age, backlinks, social signals, etc.)
Domain quality characteristics according to various external services.
Number of domain's pages indexed in different search engines.
Total backlinks: 20
See how your domain compares to your top three competitors in your industry/field.
| https://truecolourswithsarahheron.com/ | https://www.lisanewport.com/ | https://www.lisalovesstyle.com/ | https://www.clarewatkins.com/ | |
|---|---|---|---|---|
| Domain Strength | 1.14 | 0.70 | 0.73 | 1.20 |
| Domain InLink Rank | 11 | 2 | 4 | 10 |
| Domain Age | 4y 7m | 9y 5m | 4y 4m | 5y 7m |
| Total Backlinks | 21 | 1 | 74 | 209 |
| Total Linking Domains | 9 | 1 | 31 | 145 |
| IP Addresses | 10 | 1 | 29 | 99 |
| C-Blocks | 10 | 1 | 27 | 92 |
| Dofollow Backlinks | 10 | 1 | 20 | 91 |
| Overall Rating | 1 | 3 | 1 | 4 |
The keywords below are a sample of keywords which we can target for your website.
Keyword implementation is a crucial factor of SEO, which is why we thoroughly research you and your
competitors to find
relevant and effective keywords.
| Root Keywords | Colour Branding | Online Colour Analysis | Personal Brand Mentor | Find My True Colours | Brand Audit | Personal Branding Colour | Brand Beautiful | Personal Brand Audit | Body Positivity | Personal Style | Style Coach | Online Style Consultation | Personal Style For Menopause | In Person Colour Consultation | In Person Brand Mentor |
|---|
| Location Variables | Online | In Person |
|---|
| Combination Variables | Professional | Best | Bespoke | Quality | Friendly | Personal |
|---|
The keywords below are a sample of searched for keywords which we can target for your website.
The “# of Searches” column shows the number of times that the keyword/phrase has been searched for in the last month (on average) and the “Google.co.uk Rank” is where your website appears in the search engine (Google).
| Keyword | # of Searches | Google.co.uk Rank | Mobile Rank |
|---|---|---|---|
| Colour Branding | 10,000 - 100,000 | Not in top 50 | Not in top 50 |
| Personal Brand Mentor | 10 - 100 | Not in top 50 | Not in top 50 |
| Personal Colour Analysis | 10,000 - 100,000 | Not in top 50 | Not in top 50 |
| Personal Style for Menopause | 10 - 100 | Not in top 50 | Not in top 50 |
| Online Professional Personal Brand | 10 - 100 | Not in top 50 | Not in top 50 |
| Body Positivity Cards | 10 - 100 | Not in top 50 | Not in top 50 |
| Personal Brand Development | 100 - 1,000 | Not in top 50 | Not in top 50 |
| Personal Brand Audit | 100 - 1,000 | Not in top 50 | Not in top 50 |
| Style Mentor | 100 - 1,000 | Not in top 50 | Not in top 50 |
| Wardrobe Detox | 100 - 1,000 | Not in top 50 | Not in top 50 |
| Personal Style Analysis | 100 - 1,000 | Not in top 50 | Not in top 50 |
| Brand Development | 1,000 - 10,000 | Not in top 50 | Not in top 50 |
| Personal Image Consultant | 100 - 1,000 | Not in top 50 | Not in top 50 |
| Brand Circle | 100 - 1,000 | Not in top 50 | Not in top 50 |
Backlinks are external links to your site found on other sites across the web.
These help build trust in your site in the eyes of search engines.
Backlinks are an essential ingredient in helping your site to rank - 20 backlinks
is quite a low amount, a backlinking strategy would remedy this.
As part of your SEO package, we will put together a backlink strategy to improve
the number of backlinks you have.
20
10
10
As Marketing professionals, we have a unique insight into how websites should look, function and perform. Take a look at some of our perspectives below...
May Green Marketing are a Marketing company that provide Marketing solutions to businesses throughout the UK. We are specialists in Branding, Digital Campaigns, Public Relations and Creative Marketing for your business. Combined with a successful 28 year track record at marketing businesses both large and small we know we can help you achieve your goals.
We want you to succeed, to step ahead of the competition and be the leader in your industry and we have the right expertise and Marketing know how to get you there.
Marketing is a journey and May Green Marketing love to see our clients flourish along the way. Return on investment is important to us and we like to demonstrate the value that we bring to our client’s business in terms of growth, increased sales and of course higher profits.
Have a look around our website and see who we are, who we’ve worked with and read the success stories from our clients. That could be you. So give us a call and we will be more than happy to visit you, to listen to your story and tell you about how we can help.
Make a great first impression with a modern, bespoke website that offers potential and existing customers greater insight into your products and services.
Boost your website up the search engines with in-depth SEO strategy, content writing, backlinks and much more.
Our PPC management service is designed to help make your business stand out and be seen by your desired audience on the search engines.
Build your business’s social media presence and brand awareness with one of bespoke our social media packages.
If you are concerned that the first impression your brand provides your potential new customers isn’t up to scratch, we can help!
Our bespoke digital marketing packages are designed and formulated to ensure the best results for each individual business.